EOFY Is Here - Invest in Your Digital Marketing

Make the Most of EOFY Tax Deductions for Your Digital Marketing

We woke up this morning and it was already mid-June. While we’re wondering where this year has gone, we also wanted to fill you in on the tax deductions available for your website creation, website management, and social media management. With the EOFY fast approaching, now is the perfect time to invest in your digital marketing to maximise your tax benefits.

The Australian Government recognises that marketing is a necessary operating expense for businesses, and you can claim these expenses as a tax deduction, reducing your taxable income at the end of the financial year (June 30). Whether you're looking to update your website, improve your SEO strategy, or strengthen your social media presence, these investments can be claimed, making it a win-win situation for your business.

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Maximise Your Website Investment This EOFY

There has literally never been a better time to invest in your digital brand. The Australian Government’s Technology Investment Boost allows small businesses to claim 120% of website expenses, covering everything from website creation to the ongoing expenses of running and maintaining your site. This means that for every $100 spent on your website, $120 is tax deductible.

"The Technology Investment Boost encourages small businesses to go digital. Small businesses with an annual turnover of less than $50 million can deduct a bonus 20 per cent of the cost of expenses and depreciating assets that support digital uptake."

So, if you’ve been thinking about updating your business website or launching a new one, now is the ideal time to take action. A well-designed, optimised website is essential for digital marketing success, helping you attract, engage, and convert potential customers.

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Don’t Forget About Social Media Management

You may have also heard that Rhythm Digital is now offering social media management services. In today’s ever-changing business environment, social media is a powerful tool for engaging with existing and potential customers, expanding your reach, and increasing brand awareness.

While social media services are not included in the 120% tax deduction scheme, you can still claim 100% of costs incurred as a tax deduction. Whether it’s Facebook, Instagram, LinkedIn, or another platform, effective social media management can help drive traffic to your website and boost your overall digital marketing strategy.

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Invest in Your Digital Growth Before EOFY

With the EOFY deadline approaching, now is the time to take advantage of these tax incentives and invest in your digital presence. Whether you need a website upgrade, ongoing SEO improvements, or help managing your social media accounts, Rhythm Digital is here to help.

Give us a call on 1300 087 781 or send an enquiry to get the ball rolling and discuss your digital marketing requirements. Don’t miss out on this opportunity to grow your business while maximising your tax savings!